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Drumstick Superbowl

A special one for many! This was the first superbowl spot for my partner Lauren Olson and Myself, as well as for Drumstick. Our objective was to use advertising’s biggest stage to introduce our man Dr. Umstick to a broader audience, and remind the world what they already know: Drumstick is America’s most iconic sundae cone. For this task we took our Drumstick-obsessed doctor out of stop-motion land and put him into the real world, paired him with comedian Eric André and sent them on a trip - because no matter where you are, or what you’re doing, there will always be Another Day, Another Drumstick. Directed by the incredible Jim Jenkins.

Copy Writer: Lauren Olson

Art Director: Me

ECD’s: Mark Fitzloff / Rob Palmer

Producer: Cole Davenport

Acount: Marcelina Ward

Director: Jim Jenkins

Editor: Matthew Hilber

VFX/Color: Kevin

Sound: Morgan Johnson / Field Day Sound